Senior Account Manager

SENIOR /ACCOUNT MANAGER
ROLE PURPOSE
IICS is seeking a Senior Account Manager to lead client relationships, manage key accounts, and translate business objectives into effective communication solutions.
The role combines strategic thinking, client leadership, project management, and commercial ownership to ensure client satisfaction, delivery excellence, and sustainable account growth.
KEY RESPONSIBILITIES
Strategic Client Management
Lead client relationships and act as a trusted strategic partner.
Understand clients' business, brands, markets, audiences, and communication challenges.
Analyze briefs, identify core problems, and recommend relevant solutions.
Develop communication strategies, campaign frameworks, and integrated marketing communication (IMC) plans.
Present, challenge, and defend strategic recommendations with clear business rationale.
Account & Project Management
Lead assigned accounts and manage projects from brief to final delivery.
Develop and control project scope, timelines, budgets, resources, and deliverables.
Coordinate Strategy, Creative, Content, Digital, Media,and Production teams.
Review deliverables to ensure quality, consistency, and alignment with client objectives.
Proactively manage client expectations, feedback, changes, and project risks.
Business & Account Growth
Monitor account performance, project fees, costs, gross margin, and profitability.
Identify upsell and cross-sell opportunities to expand existing accounts.
Contribute to account growth plans, new business pitches, proposals, and commercial discussions.
Monitor project sign-off, invoicing, and payment collection; escalate commercial risks when necessary.
Team Collaboration & Development
Guide and mentor junior Account team members.
Delegate tasks, review outputs, and support team performance.
Strengthen cross-functional collaboration and improve Account workflows.
Share project learnings and contribute to team capability development.
Reporting & Optimization
Track account progress, project performance, budgets, and potential risks.
Conduct post-project reviews and recommend improvements.
Apply AI and digital tools to enhance research, planning, proposals, and reporting while ensuring accuracy and data confidentiality.
REQUIRED
5-7 years of experience in Account Management or Client Services, preferably in creative, digital, integrated, or full-service agencies.
Proven experience independently managing key accounts and complex projects.
Strong business understanding and strategic thinking; able to translate business challenges into communication solutions.
Hands-on experience developing communication plans, campaign proposals, or IMC strategies.
Good understanding of brand, creative, content, digital, media, and production.
Strong project management skills, including scope, budget, timeline, resources, and risk control.
Commercial awareness of project fees, costs, profitability, and account growth.
Excellent client management, presentation, negotiation, and problem-solving skills.
Ability to lead cross-functional teams and mentor junior colleagues. experience using AI and digital tools is an advantage.