Reporting to:
Business Development DirectorRole Overview:
As a
Business Development Manager, you will be responsible for expanding our client portfolio, promoting company products to both local and international clients (including advertising agencies and brands), driving revenue growth, and shaping business strategies. You will collaborate with internal teams, maintain strong client relationships, and contribute to the overall success of our
digital marketing agency.
Key Responsibilities:
1. Business Development
· Identify and approach new potential clients to achieve personal and team revenue targets.
· Build and implement strategies to reach potential clients and support team members in meeting their goals.
· Conduct market research to identify business opportunities and analyze target audiences.
· Collaborate with internal teams (Account Planning, Creative, Media) to develop and finalize proposals and presentations for IMC and media campaigns.
· Participate in creative brainstorming sessions and oversee the quality of proposals and quotations, and P&L before sharing with clients.
· Control Profit & Loss (P&L) during campaigns and report actual revenue and profit monthly.
2. Client Relationship Management
· Maintain and strengthen relationships with existing clients to encourage repeat business and referrals.
· Take charge of initial sales contracts with clients/vendors and follow up on subsequent contracts with Sales Admin.
· Ensure high-quality service and client satisfaction throughout project execution.
· Chase payments and report payment status, coordinating with Finance, Accounting, Admin, and BODs.
3. Proposal & Campaign Management
· Work with relevant departments to create and finalize digital/IMC proposals and media plans.
· Present proposals and media plans to clients, ensuring alignment with their needs and objectives.
· Review weekly/monthly campaign reports before they are sent to clients.
· Monitor campaign performance and ensure delivery of satisfactory results.
4. Team Leadership & Development
· Lead and manage the Business Development team, assigning tasks based on team members' strengths and growth opportunities.
· Provide training and guidance on sales and digital marketing to team members.
· Participate in the hiring process for new team members.
· Foster a collaborative and efficient team environment.
5. Professional Development
· Maintain professional and technical knowledge by attending workshops, reviewing publications, networking, and benchmarking best practices.
· Contribute to team efforts and support related tasks as assigned by BOD.
Qualifications:
· 5-7 years of experience in client sales within advertising, media, or digital marketing (Google Ads, Meta Advertising, Display Advertising, etc.).
· Strong skills in time management, presentation, client relationships, negotiation, sales motivation, and team management.
· Proven ability in prospecting, meeting sales goals, sales planning, and developing digital marketing proposals.
· Bachelor's degree or equivalent; international education is a plus.
· Dynamic, ambitious, detail- and results-oriented, with a can-do attitude.
· Proficient in English and Vietnamese (interview conducted in English).
· Strong computer skills: Microsoft Word, Excel, PowerPoint.
· Resume must be submitted in English.
Required Personal Traits:
1. Proactivity & Strategic Thinking
· Actively seek new opportunities and take ownership instead of waiting for tasks.
· Understand digital market trends and anticipate client needs.
· Accurately identify problems and propose suitable solutions.
2. Resilience & Adaptability
· Persist through long and complex agency sales cycles.
· Adjust approaches quickly when facing obstacles.
· Manage multiple pipelines, deals, and proposals while maintaining consistent quality.
3. Integrity & Accountability
· Report honestly, transparently, and without hiding KPIs or risks.
· Communicate issues early to find joint solutions.
· Work systematically with strong planning skills to prevent errors and delays.
· Follow processes and timelines with discipline and responsibility.
4. Detail Orientation & Professionalism
· Prepare proposals and quotations thoroughly and accurately.
· Double-check all information before sending to clients.
· Communicate politely and professionally; respect structured workflows.
· Demonstrate strong commitment, reliability, and ownership of assigned work.
5. Growth Mindset & Service Orientation
· Learn quickly and stay updated with digital trends.
· Maintain a strong service mindset and always look for ways to support clients effectively.
· Exhibit a can-do attitude and always seek solutions, not obstacles.
Benefits:
· Attractive salary based on experience and qualifications.
· Opportunity to work with international clients.
· Career growth and skill development opportunities.
· 13th-month salary.
· Extra healthcare and accident insurance.
· Social insurance as per Labour Law.
· 15 paid leave days per year.
· Additional benefits: parking, annual health check-up, laptop/PC provided.
· Opportunities for business travel.
· Annual salary review.
· Attractive benefits from the Trade Union.
