Senior Affiliates Executive

Purpose Drive sales growth by managing and expanding brand/category accounts in a modern social commerce ecosystem. Unlike traditional retail trade roles, this position integrates brand partnerships with livestream selling, affiliate networks, and platform-native campaigns to deliver measurable GMV and margin impact.
Support the growth and management of the affiliate sales channel by onboarding, enabling, and tracking affiliates (KOLs, creators, and partner networks). Ensure affiliates have the right creative toolkits and incentives to maximize conversion and GMV.
Key Responsibilities:
- Affiliate Network Growth
- Growth of the affiliate network
- Identify and onboard new affiliates, creators, and micro-KOLs across TikTok Shop, Shopee, and other platforms.
- Support registration, training, and activation of affiliates.
- Maintain regular communication and relationships with affiliate partners.
- Enablement & Content Support
- Provide affiliates with product toolkits (videos, images, captions, key selling points).
- Coordinate with Content Factory and Store Ops to ensure affiliates have updated product and promo information.
- Assist affiliates with livestream and campaign participation.
- Support live streaming affiliates and participate in the campaign.
- Monitor affiliate sales performance (GMV, orders, conversion rates).
- Track affiliate sales performance (GMV, orders, conversion rate).
- Prepare weekly/monthly reports with insights on top-performing affiliates and products.
- Flag risks and opportunities (inactive affiliates, best-performing SKUs, seasonal push).
- Support affiliate payout documentation and compliance.
- Ensure all affiliate activities follow platform rules and company guidelines.
- Manage MCNs and negotiate to join in their key livestreams