Country Officer, Vietnam - supporting University of Melbourne

Role/Title: Country Officer, Vietnam - supporting University of Melbourne
Location: Hanoi, Vietnam
About Us
Acumen, established in 2008 under the Sannam S4 Group umbrella, is a premier internationalization partner for educational institutions worldwide. Originating in India, we have expanded our services across Asia, North America, and beyond, providing comprehensive support to universities and organizations embarking on their global journeys.
Our Mission and Approach
Driven by research and rich data insights, Acumen offers innovative solutions tailored to the unique needs of each partner. Our end-to-end services empower educational institutions to establish and enhance their international presence, ensuring they receive trusted guidance and expertise at every step.
Global Reach and Services
With a strong presence in India, South and Southeast Asia, and North America, Acumen delivers excellence in education consulting, advisory, and implementation. Our services include in-country representation, high school engagement, agent management, enrollment services, and strategic consulting, all designed to help institutions thrive in today's competitive international education landscape.
The Opportunity
We are seeking a professional to join the Acumen team to provide full-time support to one of our prestigious higher education clients, University of Melbourne*, to support the University's student recruitment and engagement activities in the Vietnam market.
* University of Melbourne
Established in 1853, the University of Melbourne is a leading international university with a tradition of excellence in teaching and research. A third of the University's students are international students and University staff have networks across the world. The main campus in the heart of Melbourne is recognised as the hub of Australia's premier knowledge precinct.
The University includes nine faculties, world-leading research institutes and a wide range of knowledge-based industries. Currently ranked as the top university in Australia, the University of Melbourne is at the forefront of higher education in the Asia-Pacific region and the world.
The University of Melbourne employs people of outstanding calibre and offers a unique environment where staff are valued and rewarded. Find out more about the University's strategy, 'Advancing Melbourne', at [protected info]
Role Summary:
Working within the parameters of the University of Melbourne's Vietnam Market Action Plan and broader international diversification plan and under the guidance of the Country Manager (Vietnam), the position involves developing, maintaining, and reviewing a strong in-country presence for the University.
A dynamic, motivated individual with the highest-order communication, organisational, and interpersonal skills is required to lead and support recruitment and engagement activities managed by the University of Melbourne Vietnam office. These activities include University profiling, student recruitment, alumni support, and stakeholder relationship management. Some administrative duties are also required.
A significant part of this role focuses on facilitating and attending student recruitment activities, including education exhibitions, information seminars, webinars, interview programs, school visits, supporting current University activities across Vietnam, relationships with third parties, and managing data and marketing collateral.
To succeed, the Country Officer requires knowledge of the University of Melbourne student experience and the capacity to engage with prospective students and their families effectively.
The position is based in Vietnam, and the successful candidate will be employed by Sannam Group on behalf of the University of Melbourne.
Reporting line: Country Manager (Vietnam)
Key Responsibilities:
Actively engage with students, parents, and agents for conversion activities.
Support in management of incoming enquiries from students via emails, phone calls or the University's CRM.
Support the UoM Vietnam team in student counselling activities.
Support the team in data collection and updates for various reporting purposes.
Responsible for ongoing market research and intel for various purpose.
Need based liaising with the UoM design, recruitment operations and other Melbourne based teams on need-based student recruitment tasks and projects.
Provide support for other student recruitment activities.
Represent the University in education fairs as and when required.
Demonstrate commitment to actively contributing to a positive and professional work environment that fosters innovation, teamwork, high achievement, continuous improvement, and job satisfaction.
Other responsibilities as directed by the Country Manager and Regional Manager.
Qualifications and Experience:
A tertiary qualification in marketing, international relations, international business or related field and/or relevant experience and training.
A minimum of 3-5 years of experience in university counselling or similar role and interaction with students, parents, and counsellors.
Study and/or work experience in Australian Higher Education would be highly desirable.
Knowledge, Skills and Competencies:
Excellent customer service and interpersonal skills.
Excellent understanding of the Australian education system.
Excellent organisational skills and a demonstrated ability to work in a hectic environment.
An understanding of student recruitment in Vietnam and Vietnam education system.
Demonstrated high level of skills with attention to detail and accuracy.
Ability to work efficiently on different projects at the same time and a demonstrated ability to work in a hectic environment.
Proven ability in all aspects of standard office productivity software, including Microsoft Word, Excel, Outlook, and CRM.
Word-processing, spreadsheet and data management skills, including working with digital customer relationship management systems.
Ability to confidently operate within a digital communications environment, with an understanding of audience targeting and market segmentation, which will include data management and working with digital customer relationship management systems.
Capacity to build effective collaborative working relationships with external stakeholders, including agents, schools, and university representatives.
High proficiency in spoken and written English and demonstrated experience in communicating effectively with people in broad range of roles.
Sound judgement and good cross-cultural understanding.
High level of ethics and personal probity.
Willingness to work flexible hours and occasional weekends to attend education fairs as and when required.
Benefits:
Competitive compensation package.
Be part of a globally recognized organization in international education.
If you're eager to work with a world-class team of professionals, passionate about international education and student mobility, and driven to make a meaningful impact in this exciting and dynamic field, we encourage you to apply.